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Hyundai launches Kona, its first global B-segment SUV

August 2, 2017

Hyundai Kona
Hyundai Kona | New B-segment SUV

  • Hyundai Motor launches Kona, its first global B-segment SUV
  • Voluminous, aggressive body styling, complemented by a low and wide stance
  • Advanced technology and class-leading safety features for urban pleasure-seekers

Hyundai Motor recently unveiled the latest vehicle in its expanding line-up of SUVs, the Kona compact SUV. With a strong, impactful design and uncompromised individuality, the Kona is designed to appeal to Millennial customers with active lifestyles.

The small SUV is not officially confirmed for SA as yet, but if / when it arrives, the Kona will be joining the Santa Fe, highly successful Tucson, as well as recently released, Creta & Santa Fe Sport in a growing line-up of Hyundai Motor SUVs in South Africa.

Hyundai Kona
Hyundai Kona | Urban Environment


The Kona clearly stands out from the crowd with high contrast design elements and striking style, masculine lines & futuristic LED lighting to create a high-tech look. Despite its unique appearance, the Kona doesn’t sacrifice sophistication and is highly capable – a combination designed to appeal to the Millennial demographic similar to prospective rivals: Nissan Juke, Toyota C-HR etc.

Further stand-out design elements at the side reinforce the car’s tough and functional image. Most notably the contrasting black ‘armor’ that provides a protective skin and visually connects the front to the rear. In addition to the instantly recognizable shape, a number of playful colour variations allow buyers to customize their Kona. The roof is finished with a two-tone colour scheme, providing high contrast between the body and wheels – satisfying customers with a desire to express their individuality.

Hyundai Kona
Hyundai Kona | Rear


The new Kona will be offered with a combination of gasoline and diesel engines of various power outputs – dependent on the market.

  • 2.0-liter petrol engine produces 110 kW / 179 Nm. 0-100kph in 10 seconds and a top speed of 194 kph. It comes with a six-speed automatic transmission.
  • 1.6T-GDI engine with 130kW / 265 Nm on tap and with ability to do 0-100kph in 7.7 seconds and a top speed of 210kph. The engine is paired with a 7-speed dual-clutch transmission (7DCT) as standard.
  • 1.0 T-GDI turbocharged three-cylinder engine with six-speed manual transmission and has 88 kW / 172 Nm.

Hyundai Kona
Hyundai Kona


The newly-developed SUV’s chassis is engineered to be rigid, topped with a lightweight body for dynamic driving performance and a comfortable ride. The platform is optimized to permit SUV levels of ground clearance, while the optional 4WD system and drivetrain is intelligently packaged to offer a spacious interior despite its compact proportions.

Different rear suspension systems have been developed for both 2WD and 4WD, to deliver a comfortable ride and sporty handling with either drivetrain.

Hyundai Kona
Hyundai Kona | Interior Side

Safety Systems

Class-leading active safety features include Forward Collision-Avoidance Assist (FCA), which uses the car’s front-facing camera and radar to detect imminent collision and avoid impact or minimize damage by braking autonomously. Three further systems also utilize the front-view camera to boost safety and convenience: Lane Keeping Assist (LKA); High Beam Assist (HBA); and Driver Attention Warning (DAW).

The car’s radar systems also assist with the Blind-Spot Collision Warning (BCW) to detect approaching vehicles that may be obscured from view during high speed driving. The Rear Cross-Traffic Collison Warning (RCCW) detects when another vehicle may have entered the car’s reversing path.

Hyundai Kona
Hyundai Kona | Interior Front

Infotainment and Connectivity

The premium infotainment system offers various advanced connectivity features, including Android Auto and Apple CarPlay where specified with a 5-, 7- or 8-inch display (offered as standard or option dependent on market).

A new combiner Head-Up Display (HUD) is fitted to the Kona, projecting a virtual image onto the clear glass panel mounted behind the instrument panel to enable the driver to keep his or her eyes on the road. Information projected to enhance safety and usability include speed, navigation instructions, Lane Departure Warning messages, and audio information.

In a first for the segment, the Kona features smartphone wireless charging available as an option with all Kona models.

Hyundai Kona
Hyundai Kona | Front Detail

The Kona name

Hyundai Motor continues the approach established by Tucson and Santa Fe of naming crossover and SUV models after acclaimed travel destinations. The Kona is named after the coastal region on the Big Island of Hawaii, USA. The Kona region is famous among thrill-seeking travellers and the island’s energetic image is reflected in the innovative, practical and highly functional design of Hyundai Motor’s new lifestyle-focused SUV.

Hyundai Kona
Hyundai Kona | Rear Detail

The Kona already went on sale in Korea, but there is no word on availability in South Africa a yet.

Check out our database of popular used Hyundai vehicles for sale:

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